Introduction – Upping Your Social Media Marketing Game Are you at the top of your game in 2020 handling your restaurant’s social media presence? Amid the every-changing social media landscape and your never-ending workload managing a fantastic restaurant, you may find yourself letting the online aspects of your restaurant’s business...
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Introduction – Restaurant’s Tech in 2020 Technology is constantly changing, including in the restaurant industry. Brands must invest in the latest technologies that appeal to customers to avoid falling behind the times and risk losing customers due to a lack of convenience, among other issues. In fact, Toast’s...
Watch out, millennials, Gen Z is the new cool crowd! And more of them are growing up every day, the oldest members turning 22 in 2019. What does this mean for the restaurant industry? Well, teens, tweens, and young adults just hitting their 20s are earning money and are looking for...
Online Food Delivery Service Customers curled up at home have more online food delivery service apps than we can keep track of. From Uber Eats to Seamless and dozens of others, your favorite foods are just a few phone taps away. In fact, three in five U.S. consumers report ordering...
Introduction – Social Media presence Everyone agrees that a strong social media presence is important, but few agree on best practices. However, a consistent output of content is widely accepted as important. So where does that leave your restaurant? In order to determine the type of content that...
Introduction – Show Don’t Tell Video content is supremely important in modern day marketing. Whether you are showcasing your restaurant through social media, web, or email, video content is the most effective means of attracting attention. However, not all videos are created equal. There are important factors to...
Introduction – Digital Storefront More than ever before, your digital storefront makes a huge impact on your business’s success. You have milliseconds to grab people’s attention before they scroll along to the next option. There are a few key things you can do to enhance your presence and...
Introduction – Generation Z Generation Z is generally designated as the group of people born between the mid 90s and early 2000s, roughly 1995-2010. The character of this generation bears some striking differences from preceding generations. Most prominently, Gen Z has grown up with an intimate and inextricable...
Introduction – Food delivery Third party food delivery services such as DoorDash, GrubHub, and UberEats are resurfacing the restaurant industry. According to research presented by Technomic, sales through third party food delivery services amounted to $5 billion for the first two quarters of 2018. Most restaurants realize that...
Introduction – Know When to Play It Safe With the emergence of numerous technologies with potential restaurant applications, there is a temptation to purchase every new gadget and software available. We are programmed to appreciate the status associated with having the latest gadget, such as the latest version...
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