Introduction – Know When to Play It Safe
With the emergence of numerous technologies with potential restaurant applications, there is a temptation to purchase every new gadget and software available. We are programmed to appreciate the status associated with having the latest gadget, such as the latest version of the iPhone. Yet, this is not the best practice when it comes to running your restaurant. Everything from new applications in automation to AI development are hot topics. Yet, there is still much that is unknown. Watch trending technologies and note the risks as well as the benefits. The secret to success is the ability to merge traditional attention to detail with modern convenience.
Novelty Comes at Price
Staying on the cutting edge of technology comes at a cost. It is risky to invest large sums of money into new technologies when the associated benefits have not been proven. A safer approach would be to monitor intriguing technologies and implement them when the benefit is certain and the cost, inflated by its novelty, has been reduced. When a new technology is introduced, competitors appear with slightly refined products. Allowing competition to run its course and test new technologies is another reason to sit out during the initial flurry of a new product or software.
Know Your Clients
Even with technologies exploding at an exponential rate, there are some things which deserve a personal touch. No technology can replace the value of human interaction. And for certain portions of the population, genuine human interaction is one of the major attractions to dining out. Baby-boomers, for example, are reaching an age-range that limits activity. This often necessitates limitations on interpersonal interaction. The smile and kind word from your staff may be the highlights of their day. Even AI can’t replace that. As we move further into a digital, technology-ridden world, it is important to keep in mind what there are things which should not be replaced with technology.
Keep An Eye to the Future
With the number of restaurants in the United States surpassing 600,000 and rising, innovation will play a large part in your restaurant’s longevity. A cautious route does not mean closing yourself off to new possibilities. Every aspect of your restaurant, from management to execution, should undergo regular assessments to ensure that things are running optimally. Complacency leads to stagnation.
The task of standing the test of time in the restaurant industry can seem insurmountable. While it is necessary to embrace new advancements in technology in order to compete, it is also important to recognize that some things are timeless and should not be replaced.
Challenge: Identify one area of your restaurant that could use an update and make a change.
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