Introduction – Survive the Competition Competition within the restaurant industry is intense and ever-mounting. There is no time for complacency in today’s market. The trendy restaurant of today can be obsolete tomorrow. So how do you survive? It’s important to define the character of your restaurant and clearly...
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Introduction – Social Media presence Everyone agrees that a strong social media presence is important, but few agree on best practices. However, a consistent output of content is widely accepted as important. So where does that leave your restaurant? In order to determine the type of content that...
Introduction – Cleaning House Despite your best efforts during the hiring process, you may end up hiring someone not suited to the job. If you see negative behaviors begin to surface, you must act quickly and decisively to ensure that the damage they incur is minimal. Here are...
Introduction – The Online Dating Scene Dining out has always been a staple feature of the dating scene; however, with the explosive popularity of dating apps and websites, restaurants are now also the stage for potential meet-cutes. There is a lot of pressure and anxiety associated with meeting someone...
Introduction – Diffuse Difficult Situations Despite your best efforts, there will be moments when you and your staff encounter guests who are disgruntled and dissatisfied. The way you deal with these types of situations will affect not only how you bounce back from that particular situation but it...
Introduction – Show Don’t Tell Video content is supremely important in modern day marketing. Whether you are showcasing your restaurant through social media, web, or email, video content is the most effective means of attracting attention. However, not all videos are created equal. There are important factors to...
Introduction – 3 Ways to Appeal to Tourists Summer is here and that means people around the world are on the move exploring unfamiliar territory. Your restaurant is facing a prime opportunity to draw in new clientele. In addition to winning these transitory patrons, there is the potential...
Introduction – Is Your Restaurant Beach Ready? Summer is officially here. Your experience most likely supports the idea that people dine out more frequently during the summer months. The data shows that Americans dine out much more frequently over the summer months. Equipped with this knowledge, there are...
Introduction – Alternative Meat Trend Blink and you can miss many of the trends passing through the restaurant scene. In an effort to distinguish themselves within an evermore competitive market, many restaurants experiment with passing fads. To protect the investment this requires, it is important to evaluate the...
Introduction – Father’s day Father’s Day is around the corner. Most people don’t have the time to make it special by creating elaborate home-cooked meals, which means they will be looking for a restaurant where they can demonstrate their appreciation for their fathers. Rather than putting up some...
By mary